The Fun Side Of Business

First Impressions Can Be Completely Wrong

Subscriber Episode RSZ Accountancy Episode 5

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The Fun Side Of Business - The Extra Slice

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This fascinating discussion unpacks the remarkable success story behind ICS Solutions and the dynamic partnership between Craig and founder Tim.

We dive deep into what makes Craig such an exceptional figure in the tech scene. With his relentless dedication (evidenced in both his business approach and personal achievements like Ironman competitions), Craig exemplifies the rare combination of technical expertise and genuine personality. Yet what truly stands out is his remarkable humility despite rapidly growing success - a quality that makes him universally likeable and respected.

The conversation takes an important turn as we acknowledge Tim's crucial foundational work at ICS. While Craig has become the visible face during their recent growth period, Tim's nearly two decades of building the company deserves equal recognition. Their partnership demonstrates how complementary talents can transform a business when ego takes a back seat to shared vision. As ICS continues expanding their team of "IT people with personalities," their approach offers valuable lessons for anyone in business: technical excellence matters, but character and genuine connection matter just as much.

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